But isn't Dixons the last place you'd want to go?
Sorry... couldnt resist!
We all have our own Dixons (i.e. the tech shop) story. My wife's is all about her Samsung netbook. Shop soiled display model - they wouldn't give a discount - only 'free extended insurance' which she didn't want so she went down the road to Staples and got it cheaper anyway. Sale FAIL!
Yeah exactly have you seen their new outdoor ads tag line?
“Then go to Dixons.co.uk - the last place you want to go.”
It just reinforces everyone's bad experiences!